Case Study
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multiVIEW locates and marks buried utilities using ground penetrating radar for large scale commercial, industrial, and residential projects. The business has operations in Toronto, Mississauga, and Ottawa, Ontario, offering a full-suite of locating services backed by a focus on safety, quality and customer excellence.
Web Development
WordPress Development
AODA Compliance
SEO & CRO
multiVIEW's existing website did not include a functional and optimized mobile experience. In addition, their website did not comply with AODA rules for web. Further, the management team did not have a complete and accurate view into their website's performance, due to incomplete or improper implementation of tracking pixels and web analytics scripts.
Our team designed and developed multiVIEW’s website using WordPress CMS. Given that the business operates in the Province of Ontario, with business units in Toronto, Mississauga, and Ottawa, it was important for the website to be AODA Compliant. In addition to making the website accessible, we conducted primary and secondary research to effectively design the website’s sitemap and information architecture.
The organization is now able to attract a more qualified audience from search engines, following the implementation of our SEO program, and convert more visitors into Sales Qualified Leads (SQLs) and bookings.
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