Our view of search engine optimization involves both on-page and off-page optimizations that will increase organic search engine visibility, rankings, and visitors to your website. Our optimizations include understanding, and leveraging what we know about, the way search engines crawl and index a website.
Optimizing website code, content, information hierarchy, and meta data facilitates the way the audience and search engines understand and interact with a website. All of these optimizations occur on the website and are referred to as “on-page optimizations.” Ensuring the website is optimized is the first step towards increasing organic website rankings, traffic, and conversions.
Search engine results are influenced by online conversations. The number and quality of the conversations around a particular brand can greatly affect its organic search visibility. Additionally, the sentiment of these conversations, whether positive or negative, can impact what appears in search for specific user queries. Off-page optimization leverages brand communities, opinion leaders, influencers, and their audiences, to spread brand awareness and increase brand recall. By building the right kind of online engagements for your brand, you can benefit from increases to organic search visibility.
Each one of our custom SEO strategies is tailored to your business needs. First, we'll assess your needs and identify the biggest opportunities that exist in the market for your business. Next, we'll put together a comprehensive, customized plan that will achieve your goals.
Most SEO strategies begin with an extensive audit of all on-page and off-page ranking factors.
First, the website is crawled to get an understanding of its hierarchical structure and information architecture. Internal and external content delivery resources are assessed and any problem areas are identified. During this assessment, technical components of the website are audited, to determine the necessary on-page optimizations to improve link equity distribution and crawl budget. A methodical review of the website’s content, UI/UX, and backlinks, in relation to SEO best practices, is also performed.
Tandm is the agency that agencies hire. Our SEO strategies can be white-labeled so you can focus on your agency's core competencies. Our digital strategists will help your clients leverage the power of organic search to drive measurable results.
Help your clients grow their businesses with custom search engine optimization solutions for businesses of all types and sizes. All of our SEO services for agencies can be white-labeled; we’ll even handle client-facing communication using your agency’s name and email address. You’ll be given detailed information on all of our services for each client you want to pitch. We’ll even put together a proposal that you can show to the client.
